Data and Analytics Trends to Shine in 2022

Vaibhav Srivastava
30 December 2021

A very happy new year from Quarks Technosoft. As most of us are done will all the new year celebrations and the vacation period is over, it is time now to back to work and see what this new year has for data science technology

At a time, where data is one of the most valuable assets for any organisation, things are getting tougher day by day for them to do predictive analysis, customer sentiment analysis, price optimization among many other things. 

As we all have stepped into the year 2022, it is always a matter of curiosity to know what will trend and what will not so, at Quarks, we thought why not to come up with a post on data and analytics trends to shine in 2022. Well, have a look.

Data and analytics trends to shine in 2022


Data Analysis Automation

The first one in our list of data and analytics trends to shine in 2022 is Data analysis automation. Automation is one such tool that has drastically changed the way an organisation works and improved the quality of business and its efficiency. If the industry experts are to be believed, it will not be a matter of big surprise to see more than 40% of data-based tasks automate this 2022.

This will not just result in a higher productivity rate but will also allow citizen data scientists to harness the power of data and will become data and analytics trends to shine in 2022. When it comes to the digital world, automation is highly recommended and this is why Automation will be used as a supporting element in many businesses along with big enterprises and it will be another data and analytics trends to shine in 2022.


Privacy of Data

Fourth in our list of data and analytics trends to shine in 2022 is the privacy of data. Nowadays, the privacy of data and its security is a matter of the biggest concern for most companies. Be it Adobe, Google, Facebook, HP or Uber, we have seen data breaches in many such big companies in all these years. In 2015, there were just 10% of the organisations that were taking backups more privacy. Privacy of data will be one of the biggest data and analytics trends to shine in 2022. We are expecting that this stat will reach up to 30% and more companies will take backup and snapshots not just for recovery but also for privacy, safety and reliability and hence will be data and analytics trends to shine in 2022.

Predictive Analysis

Another data and analytics trends to shine in 2022 is predictive analysis. The future of a business lies in the predictions made by the organisation. Predictive analysis will be definitely one of the greatest data and analytics trends to shine in 2022. At a place, when most companies are using data analysis as a tool, they have stopped taking such crucial business simply by listening to their inner instincts. As big data is growing to become the primary focus in analytics processes, prescriptive and predictive analytics will be game-changing data and analytics trends to shine in 2022. The possibility of self-service analytics will become a factor for companies as well as BI vendors where both can reap profits from it. 

Internet of Things

As we are expecting to see more than 20 billion active Internet of Things (IoT) devices by 2022, so it will be a big data and analytics trends to shine in 2022. This simply means that there will be more devices available from where we can collect data and use it for analysis. 

Due to this, we will see a greater number of analytics solutions for devices using IoT that will be able to offer useful information along with transparency. Apart from this, talking about the data and analytics trends to shine in 2022, experts say that more than 75% of organisations will not be able to leverage the complete potential of IoT because of the scarcity of expert data scientists


Natural Language Processing and Conversational Analytics

Another data and analytics trends to shine in 2022 is the forecasting that out of all the analytical queries generated, almost 50% of them would be generated using voice, automatically generated or by incorporating natural language processing (NLP). Conversational analytics uses the idea of NLP to the next level where such questions will be asked and answered verbally instead of a textual reply.

By the end of the year 2021, conversational analytics and NLP will augment business intelligence and analytics adoption to over 50% of employees from 35%. This includes a new class of users, specifically those who are working in the front office and will become new data and analytics trends to shine in 2022.

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