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Vaibhav Srivastava 
12 June 2020Google, which is the biggest search engine in the world has recently come into the limelight. However, this time, it not for some technical innovation but for an accusation. Google faces $5 billion lawsuit for tracking users in incognito mode. Yes, the company is bearing the heat from all corners for invading the privacy of hundreds and thousands of people across the US illegally while they are using its browser in incognito mode.
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A formal complaint has been filed in the federal court in San Jose, California regarding the allegation which says that Google collects data through Google Ad Manager, Google Analytics, website plug-ins and other applications regardless of the fact that the user has clicked on the Google-supported ads or not.
Google faces $5 billion lawsuit for tracking users in incognito mode. The complaint has been filed by Mark C. Mao, who is a partner at the law firm Boies Schiller Flexner. It states that Google tracks and collects consumer browsing history and other web activity data no matter what safeguards consumers undertake to protect their data privacy. The complainant aims to use the US Federal Wiretap Act which gave users the right to file a lawsuit if anyone tries to track their private communications.
On the other side, one of Google’s spokesperson denied all the allegations and said, “We strongly dispute these claims, and we will defend ourselves vigorously against them.” He further added, “incognito mode in Chrome gives you the choice to browse the internet without your activity is saved to your browser or device. As we clearly state each time you open a new incognito tab, websites might be able to collect information about your browsing activity during your session.”
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Recently, one of the most popular Chines mobile companies in India, Xiaomi was accused of the same claims that it records and share the data of millions of its users who use MI browser to different remote servers.
